Blog
Field notes on SaaS churn, retention, and the metrics that actually move the needle.
Why I built Retain (after watching my own customers disappear)
The story of losing customers in silence at my last SaaS, and what that taught me about the signals that actually predict churn.
Gabriel Rodrigues
Retain vs ChurnZero
Retain vs ChurnZero, minus the demo call. ChurnZero is an enterprise CS platform for teams with CSMs. Retain is self-serve churn prediction for small teams that can no longer keep a close eye on every account.
Gabriel RodriguesWhat is Retain (retain.so)?
Retain (retain.so) is an AI-first churn prevention platform for B2B SaaS with lean teams. What it does, who it is for, and why it is not Paddle Retain.
Gabriel Rodrigues
Retain vs Baremetrics
Retain vs Baremetrics, for lean teams. Baremetrics reports what already happened to your revenue. Retain predicts voluntary churn from product usage before the cancel.
Gabriel Rodrigues
11 ChurnZero Alternatives for 2026 (Lighter, Cheaper, Faster to Set Up)
ChurnZero alternatives for 2026 across three buckets: churn prediction for small teams, enterprise CS suites, and cancel-flow tools. Grouped by what they do, with real pricing.
Gabriel Rodrigues
Retain vs Gainsight
Retain vs Gainsight, roughly a smoke alarm next to a fire department. Gainsight is the broadest enterprise CS suite. Retain is self-serve churn prediction for small teams.
Gabriel Rodrigues
Baremetrics Alternatives (2026): 7 Tools Compared
Baremetrics alternatives for 2026: cheaper subscription metrics, genuinely free dashboards, and tools that predict churn before the cancel instead of reporting it after the fact.
Gabriel Rodrigues
9 Gainsight Alternatives for 2026 (From Enterprise CS to Self-Serve)
Gainsight alternatives for 2026, sorted by who you are: lighter enterprise CS suites if you run a CS org, self-serve churn prediction if you don't. Real pricing where it exists.
Gabriel Rodrigues
Retain vs Vitally
Retain vs Vitally, no CS org required. Vitally is a polished customer success workspace for teams with CSMs. Retain is self-serve churn prediction for small teams that can no longer keep a close eye on every account.
Gabriel Rodrigues
How to Reduce SaaS Churn: A Practical Guide for 2026
A practical guide to reducing SaaS churn for lean teams: measure cohorts, fix involuntary churn first, catch voluntary churn early with usage signals, and win customers back.
Gabriel Rodrigues
9 Vitally Alternatives for 2026 (Simpler, Cheaper, Small-Team Friendly)
Vitally alternatives for 2026: enterprise CS platforms if you run CSMs, lighter churn-prediction tools if you don't. Sorted by fit, with real pricing where it's public.
Gabriel Rodrigues
Best AI Churn Prevention Software in 2026 (Honest Comparison)
An honest comparison of the best AI churn prevention software in 2026: what each tool does, real pricing, and the catch. Picks for lean teams past product-market fit, and for the ones with a full CS org.
Gabriel Rodrigues
Retain vs Totango
Retain vs Totango without the sales spin. Totango is an enterprise customer growth platform for post-sales orgs. Retain is self-serve churn prediction for small teams that don't have one.
Gabriel Rodrigues
9 Totango Alternatives for 2026 (Enterprise CS vs Lighter Options)
Totango alternatives for 2026, from enterprise CS platforms to lighter self-serve churn tools for small teams. Grouped by what they do, with real pricing where anyone lists it.
Gabriel RodriguesRetain vs Custify
Retain vs Custify, from the person who builds one of them. Custify is an approachable CS platform for teams with CSMs. Retain predicts churn for small teams that can no longer keep a close eye on every account.
Gabriel Rodrigues9 Custify Alternatives for 2026 (Self-Serve Churn Prediction to Enterprise CS)
Custify alternatives for 2026, going both directions: lighter self-serve churn prediction if your team can no longer keep a close eye on every account, heavier CS platforms if you want more. With real pricing where it exists.
Gabriel Rodrigues
What's a good SaaS churn rate? You're asking the wrong question.
Why there's no universal SaaS churn rate and why cohorts tell a much better story
Gabriel Rodrigues
